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Stridman

The software company

Complexity.Made clear.

Software built properly, for businesses worldwide.

Stridman is a South African software company that builds and runs business software, and custom systems for firms that answer to a regulator. A small senior team that answers the same working day.

Explore our productsBook a call
  • Stridman / Software with purpose
  • Based in South Africa, working with clients worldwide

From signal to structure

Bring the pieces
into focus.

Products you can adopt. Systems made for you. Connected workflows that make information useful.

One company / Different ways to build

What we build / Two ways to build

Products you can adopt.
Systems made for you.

Stridman is the company behind the software. Choose a product, commission a custom system, or connect the tools you already use.

SaaS product

StridProp

The CRM built for estate agencies. Leads, listings, agent pipelines and reporting, packaged from the system PropertySouthAfrica runs on and set up for your agency.

A Stridman product. From R6,500 per month. Prices exclude VAT.

StridProp, coming soon to its own website. Enquire now.

Explore StridProp

Concept illustration of StridProp capabilities: listings, leads, an agent pipeline and reports.
Concept illustration of capabilities.

Custom software

Your workflow.
Your system.

Case management, client onboarding, portals and reporting for firms that answer to a regulator, in South Africa and abroad, built to your specification with a full audit trail.

Explore custom software

Concept illustration of a custom business workflow: onboarding, documents, review and reporting, with permissions and an activity history.
Concept illustration of capabilities.

Selected custom work

Built around a real business.

StridProp, our CRM for estate agencies, is packaged from the system PropertySouthAfrica uses every day: custom software Stridman built for a real client.

PropertySouthAfrica

Custom software by Stridman. The real client CRM is shown below.

Lead capture. Listing management. Agent pipelines. Reporting on demand.

  • Data retrieval that once took minutes now returns in seconds.
  • Weekly reporting that was assembled by hand is now generated on demand.

The work behind StridProp

The PropertySouthAfrica CRM dashboard: active listings, average days on market, new buyer and tenant leads, listings by division, and a pipeline chart of listings by status.
The PropertySouthAfrica CRM, built by Stridman around the agency's own workflow.

Automation & AI

Automation and AI,
without the hype.

For existing clients and small firms: one workflow at a time, with a person approving what the AI drafts.

  • 01

    Chatbots for enquiries and internal help

    Answers from sources you approve, handing over to a person when it cannot help.

  • 02

    Document processing

    Such as FICA and lease paperwork, with a person confirming each extraction.

  • 03

    Email drafting and importing

    Mail captured into your system, routine replies drafted for a person to send.

  • 04

    Workflow automation

    Steps across your systems run in order, with every run logged.

Fixed-price automation package: from R25,000, live in 2 to 3 weeks. Prices exclude VAT.

Automation and AI

Our approach / How it works

Clarity before complexity.

Five calm steps from first call to a system your team uses every day.

  1. Step 1: Discovery call

    20 minutes. You tell us how your agency runs and what slows it down.

  2. Step 2: Tailored demo

    45 minutes. We walk through the CRM using your own workflow as the example.

  3. Step 3: Written proposal

    Within 24 hours of the demo: scope, price and timeline in writing.

  4. Step 4: Onboarding

    2 to 4 weeks. Data import, users, branding and training.

  5. Step 5: Ongoing support

    From a named person who knows your system.

Why Stridman

The way the work is done.

  1. Senior people do the work

    The people who design your system are the people who build and review it. Nothing is handed to a junior team partway through.

  2. Your data stays under your control

    Permissions decide who sees what, and every change is recorded in an audit trail. You remain the responsible party for your data; we act on your instruction.

  3. Built around your workflow, not a template

    We start from how your team already works and shape the system to it, rather than asking your agents to change their habits to suit the software.

  4. One named support contact

    Questions go to a person who knows your setup, and you hear back the same working day (South African time). Clients in other time zones: we agree response hours in your contract.

Why Stridman / The people

The people you will deal with.

Two people. No account managers, no hand-offs, no junior developer quietly assigned to your project.
  • Portrait of Ruben von Solms

    Ruben von Solms

    Director and lead developer

    Writes every line of production code we ship, so your project is never handed to a junior developer or an outsourced team partway through.

  • Portrait of Sean van der Merwe

    Sean van der Merwe

    Customer service, outreach, marketing and sales

    Your first conversation with us, and your named contact afterwards. Answers come from a person who knows your system, the same working day (South African time).

A little more clarity

Questions agencies ask.

Is Stridman the same as StridProp?

No. Stridman is the software company. StridProp is one product it builds and supports: a CRM for estate agencies. Stridman also builds custom systems and automation for other businesses.

Do you replace my existing CRM?

Usually, yes. StridProp takes over the work your current CRM or spreadsheets do, and we move your data across during onboarding. If you want to keep another tool for something specific, we will tell you honestly whether the two can work together.

How long does it take?

Onboarding takes 2 to 4 weeks from a signed proposal to go-live, depending on how much data you have and how many people need training. Custom systems for larger firms take longer, and the written proposal gives you the timeline.

Can you migrate my data?

Yes. Importing your contacts, listings and history is part of onboarding, whether they live in another CRM or in spreadsheets. We check the result with you before you go live.

Where is my data stored?

Hosting region is agreed per project, including South Africa.

You remain responsible for your clients' information, and Stridman processes it only on your instruction. For South African clients, that means you are the responsible party under POPIA and we are your operator.

Can you host my data in my own country or region?

Yes. We can host your system in any country, including South Africa. The hosting location is agreed per project: tell us your requirements and we will confirm the arrangement in your proposal.

What does support include?

Hosting, a named contact who knows your system and replies the same working day (South African time), and fixes when something does not work as it should. The Group package also includes 4 change hours a month for small changes. Clients in other time zones: we agree response hours in your contract.

What happens if the person who built it is unavailable?

It is a fair question for a small team. Sean remains your first contact for support either way, and a second developer is planned to join in January 2027. Your data is always yours: you can export it at any time in a standard format. For custom builds, source-code handover or escrow is available and agreed per project.

Useful starting points

Free for agencies.

Useful whether or not you ever talk to us.

  • 01

    POPIA checklist for estate agencies (South Africa)

    Practical steps for looking after client information. A 3-page PDF. General information, not legal advice.

    Get the checklist

  • 02

    What is admin costing you?

    Estimate the monthly cost of searching for information and building reports by hand. The calculator runs in your browser.

    Try the calculator

Start a conversation

What shouldwork better?

Tell us what slows your business down. A short call is enough to know whether we can help.

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